Customer in the Boardroom? : Crafting Customer- Based Business Strategy (Hardcover)
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About the Author :
Rama Bijapurkar has contributed to Customer in the Boardroom? : Crafting Customer- Based Business Strategy as an author.
Rama Bijapurkar is one of India's most respected thought leaders on market strategy and consumer behavior. Acclaimed and sought-after for her unique 360 insight on consumers and her out-of-the-box thinking on new products and new business models for emerging markets, she is the consultant of choice for an impressive list of companies, ranging from established Fortune 500 corporations to interesting Indian start-ups. She serves as an independent director on the boards of some of India's leading companies and is Visiting Faculty at the Indian Institute of Management, Ahmedabad. Her rich and vari
Book Details
| Title: | Customer in the Boardroom? : Crafting Customer- Based Business Strategy | Publisher: | Sage Publications (CA) |
| Author: | Rama Bijapurkar |
| Edition: | Hardcover |
| ISBN: | 8132106350 |
| EAN: | 9788132106357 |
| No. of Pages: | 232 |
| Publish Date: | 2011-7-1 |
| Binding: | Hardcover |
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The book Customer in the Boardroom? : Crafting Customer- Based Business Strategy by Rama Bijapurkar
(author) is published or distributed by Sage Publications (CA) [8132106350, 9788132106357].
This particular edition was published on or around 2011-7-1 date.
Customer in the Boardroom? : Crafting Customer- Based Business Strategy has Hardcover binding and this format has 232 number of pages of content for use.
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