A Framework for Marketing Management

A Framework for Marketing Management (Paperback)

By Philip Kotler 
  • Get 10% off on YES Bank, ICICI Bank and Mobikwik
    Know More
Publisher: prentice hall
Edition: Paperback
Edition Number: 5
Language: English
ISBN: 0132539306
EAN: 9780132539302
No. of Units: 1
No. of Pages: 332
Publish Date: 20110201
Binding: Paperback
Ships in 5 - 7 Days.
FREE Shipping in India
Check Delivery to my Area

Other Editions

Edition Price Availability
Paperback 2002, 2nd Edition R 484 In Stock.
Paperback 2008 R 2,259 In Stock.
R 3,895 In Stock.
Paperback 2015, 6th Edition R 11,417 In Stock.

Description

"Framework for Marketing Management" is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.
show moreless

Specification

Title: A Framework for Marketing Management
Publisher: prentice hall
Author: Philip Kotler
Edition: Paperback
Edition Number: 5
Language: English
ISBN: 0132539306
EAN: 9780132539302
No. of Units: 1
No. of Pages: 332
Publish Date: 20110201
Binding: Paperback

Disclaimer

  • The book summary and image may be of a different edition or binding of the same title.
  • Book reviews are added by registered customers. They need not necessarily buy book.
  • These books are NOT available for reading online or for free download in PDF or ebook format.
  • Price can change due to reprinting, price change by publisher or sourcing cost change for imported books.
  • www.infibeam.com/Books is the biggest online bookstore in India for sale of books at best price - fiction, literature, audiobooks, study guides, novels, story books, rare books, textbooks and books by popular authors. These are available in various editions and bindings e.g. paperback and at best discount.