Encyclopedia of Strategic Marketing Management (Hardcover)

By 

Volumes

  (Author)

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Encyclopedia of Strategic Marketing Management Book Description

About the Book :

Encyclopedia of Strategic Marketing Management10 Volumes 1- Management Skills in Marketing2- Business Marketing Research3- Marketing Planning in a Total Quality Environment4- New Product Development5- The Psychology of Relationship Selling6- Strategic Competitive Intelligence in the Digital Age7- Competitive Strategies for Service Businesses8- Strategic Personal Branding9- Customer Advisory Board: A Strategic Tool10- Handbook of Cross Cultural Marketing

Book Details


Title: Encyclopedia of Strategic Marketing Management
Publisher: Jaico Publishing House
Author: Volumes
Edition: Hardcover
Edition Number: 1
Language: English
ISBN:

8179923916

EAN:

9788179923917

Deliverable Countries: This product ships to United Arab Emirates, Australia, Belgium, Bahrain, Canada, Switzerland, China, Germany, Spain, Finland, France, United Kingdom, Hong Kong, Indonesia, India, Japan, Kenya, Kuwait, Sri Lanka, Malaysia, Netherlands, New Zealand, Russia, Saudi Arabia, Singapore, Thailand, United States, South Africa.

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The book Encyclopedia of Strategic Marketing Management by Volumes (author) is published or distributed by Jaico Publishing House [8179923916, 9788179923917]. This particular edition was published on or around 2006-1-1 date. Encyclopedia of Strategic Marketing Management is available for use in Hardcover binding. The printed edition number of this book is 1. This book by Volumes is written in English language.
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