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Make the Most of the World's Finest Sales Tool. How to Sell with a Laptop. Shoulder-to-Shoulder Techniques for Powerful Laptop Sales Presentations. This focused, easy-to-use guide shows you how to turn your laptop computer into your most valuable tool for making a sales presentation. Based on world-class sales training programs developed for such top organizations as 3M, DuPost, General Electric, Sprint, and Coors, How to Sell with a Laptop shows how to use your laptop to: Help present your sales story to your customer; Demonstrate your product or service with multimedia; Transform the sales dynamic from "across-the-table" to shoulder-to-shoulder"; Make more and bigger sales with 10 key ideas for selling with a laptop; Maximize the value of PowerPoint; Use your laptop as a sales tool seamlessly and strategically; Provide sales information in a more powerful way; Connect easily to overhead projectors, TVs, and other equipment; Avoid technical pitfalls during the sales call. How to Sell with a Laptop can help you become a more effective salesperson by maximizing your most powerful - and underutilized - selling tool. Used with your laptop, this guide can be the most effective tool you'll ever own.
Most salespeople now have laptop computers, but rarely receive training in how to use them effectively to make a sales presentation. How to Sell with a Laptop is the first book that tells sales people: How to use a laptop computer strategically on each sales call; What to do and what not to do when delivering a laptop-based sales presentation; How to use the Web to access information during a sales call, and; Tips for making easy PowerPoint presentations - customized for each client.
About the Author :
Andy Jenkins has contributed to How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations as an author.
Jenkins is a partner in TEAM Marketing Group, Inc., a sales and sales management consulting firm.
Dick Elder has contributed to How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations as an author.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
Dave Thomas has contributed to How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations as an author.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
| Title: | How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations | Publisher: | McGraw-Hill |
| Author: | Andy Jenkins, Dick Elder, Dave Thomas |
| Edition: | Paperback |
| Language: | English |
| ISBN: | 0071345213 |
| EAN: | 9780071345217 |
| No. of Pages: | 222 |
| Publish Date: | 1999-07-31 |
| Binding: | Paperback |
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