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Communication Yearbook

Communication Yearbook (Hardcover )

By Brant R Burleson , Adrianne W Kunkel 
Available.
Publisher: Sage Publications (CA)
Edition: Hardcover
Language: English
ISBN: 076190686X
EAN: 9780761906865
No. of Units: 1
No. of Pages: 479
Publish Date: 1996-11-30
Binding: Hardcover

Description

The Communication Yearbook publishes comprehensive reviews on topics of current interest to communication researchers, professionals and students.

This latest volume in the series, contains ten stimulating articles discussing issues of current concern including: how television influences our views of the world; sex-role stereotyping in advertising; the role of public relations professionals in the production of news; the nature and effects of public opinion'; attitude change and persuasion; participation in decision-making groups; and communication in cross-sex friendships. Each review summarizes relevant findings discusses theories, methods, problems and directions for future research.

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Specification

Title: Communication Yearbook
Publisher: Sage Publications (CA)
Editor: Brant R Burleson , Adrianne W Kunkel
Edition: Hardcover
Language: English
ISBN: 076190686X
EAN: 9780761906865
No. of Units: 1
No. of Pages: 479
Publish Date: 1996-11-30
Binding: Hardcover

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