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"Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors' and Ford's combined, its staff eats for free in a dining room that used to be run by the Grateful Dead's former chef, and its employees traverse the firm's colorful Silicon Valley campus on scooters and inline skates.
The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, "change the world" through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google's quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database.
Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft's dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of itsfounders' mantra: DO NO EVIL.""Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors' and Ford's combined, its staff eats for free in a dining room that used to be run by the Grateful Dead's former chef, and its employees traverse the firm's colorful Silicon Valley campus on scooters and inline skates.
The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, "change the world" through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google's quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database.
Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft's dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of itsfounders' mantra: DO NO EVIL."
| Title: | The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time | Publisher: | Delta |
| Author: | David Vise, Mark Malseed |
| Edition: | Paperback |
| Language: | English |
| ISBN: | 0553383663 |
| EAN: | 9780553383669 |
| No. of Pages: | 326 |
Whenever I have to search anything, I immediately go to Google and its always helpful. I am sure everyone is agreed with this. Google is the widely used search engine that retrieves the best possible result of your search. It searches very fast…. Just in a blink of eye !!! Its my own experience. If you want to know how the most popular search engine (www.google.co.in) came and get success, then this book is for you. Google is powered by the world’s most advanced technology. David Vise the author David Vise captures the true concepts and ideas of Google. This founding and growth of Google is a fascinating story. Sergey Brin and Larry Page are the founders of Google. They met at Stanford and decided to create a search technology. They left Stanford to found their own company. The book describes everything from the planning of setting up search engine to the success achieved so far with the obstacles the two founder faced on their way. The informs us about the history of founders of Google, how they planned, techniques used, how they convinced the investors, the immense growth in popularity up to the point of their unconventional IPO in 2004 and then the creation of Gmail, privacy issues and the battles with software rivals. Google’s success is a example of great leadership and management that other organizations must think of. The author also gives insights about the new Google projects. The narrative is detailing. The appendices to the book are also useful. There are tips valuable tips on how to make maximum use of Google. There are many interesting searches we can do on Google like solving a mathematics question and get the most appropriate results. This book is an enchanting and un-put-downable. It is not only the IT people but for everyone who want to read about Google as a winner. Google of course is the best internet online search engine.
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