Fashion: From Concept to Consumer (Paperback)

Gini Stephens Frings

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Fashion: From Concept to Consumer Book Description

NEW VISUAL FOCUS!
New and updated information in all four parts and 190 illustrations FASHION FUNDAMENTALS

Changing U.S. demographics
New developments in globalization, sourcing, imports, and quota elimination
Latest trade agreements
Latest technological advances in garment and textile production, fashion business communications. E-commerce, database marketing, and merchandise information systems
New resources for color and design
New information on fashion forecasting and market research
Updates on fashion services, Web sites, and publications

TEXTILES

Latest high-tech fiber development, including PLA, spider silk, and casein
Trends in textile product development, production, and marketing
Nanotechnology and "Smart" or "Performance" fabrics
New statistics and technical information
New marketing strategies
Garment packages and imports
New information on trims

MANUFACTURING

Latest information on designers and international fashion centers
New designer profiles
The changing role of manufacturing
Product data management systems
Update on global sourcing and imports
Brand extensions and acquisitions
New information on accessory product development and marketing
New information on trade shows, location updates, and timing of markets
Runway vs. showroom Manufacturer/retailer relationships

RETAILING

New information on categories, store ownership, and organization
New information on shopping center categories
Consolidationand acquisitions
Global expansion
Retailers as manufacturers
National brands vs. private label
New retail marketing focus
Store planning and design
Latest trends in retail marketing

Book Details

Title:	Fashion: From Concept to Consumer
Publisher:	Prentice Hall
Author:	Gini Stephens Frings
Edition:	Paperback
Edition Number:	8
Language:	English
ISBN:	0131173383
EAN:	9780131173385
No. of Pages:	416
Publish Date:	2004-7-6
Binding:	Paperback

Deliverable Countries: This product ships to United Arab Emirates, Australia, Belgium, Bahrain, Switzerland, China, Germany, Spain, Finland, France, Hong Kong, Indonesia, India, Japan, Kenya, Kuwait, Sri Lanka, Malaysia, Netherlands, New Zealand, Russia, Saudi Arabia, Singapore, Thailand, South Africa.

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The book Fashion: From Concept to Consumer by Gini Stephens Frings (author) is published or distributed by Prentice Hall [0131173383, 9780131173385]. This particular edition was published on or around 2004-7-6 date. Fashion: From Concept to Consumer has Paperback binding and this format has 416 number of pages of content for use. The printed edition number of this book is 8. This book by Gini Stephens Frings is written in English language.

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