Unleashing the Killer App: Digital Strategies for Market Dominance

Unleashing the Killer App: Digital Strategies for Market Dominance (Paperback)

By Larry Downes , Chunka Mui , Nicholas Negroponte 
Publisher: Harvard Business School Press
Edition: Paperback
Language: English
ISBN: 1578512611
EAN: 9781578512614
No. of Units: 1
No. of Pages: 241
Publish Date: 2000-4-10
Binding: Paperback
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Description

Offers a progressive guide to transforming your company into a place where killer apps are born. This title identifies the twelve fundamental design principles for building killer apps. It illustrates these principles with classic stories from history and examples from a range of industries that have successfully developed killer apps.
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Specification

Title: Unleashing the Killer App: Digital Strategies for Market Dominance
Publisher: Harvard Business School Press
Author: Larry Downes , Chunka Mui , Nicholas Negroponte
Edition: Paperback
Language: English
ISBN: 1578512611
EAN: 9781578512614
No. of Units: 1
No. of Pages: 241
Publish Date: 2000-4-10
Binding: Paperback

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