Celtic Wisdom for Business

Celtic Wisdom for Business Book Description

The Celts were traders, doing business as far south as the African coast, east into the steppes of Russia, north into the Scandinavia lands and as far west as the Americas, long before Eric the Red or Columbus reached those shores. They learned early on that 'there is more business with a soft word than the edge of a sword.' Over time, a series of 'rules' were created, emphasising honour and fair dealing, and these were incorporated into the great Brehon Laws which governed all aspects of Celtic life and business.

Celtic Wisdom for Business is a collection of the business and trading lore from the Celtic lands (Ireland, Scotland, Wales, Brittany, Isle of Man) that has come down through the ages. Although some of this Iore is nearly two thousand years old, it is as relevant today as it ever was:

There are three people one should never do business with:

The person too eager, the person too greedy and the person too desperate.

It is better to strike slow and often than once and hard; it is better to measure twice and cut once. Thus is the work halved.

Pride can strip us of three things: Time, money and conscience.

Celtic Wisdom for Business presents unique insights into conducting business successfully today, with dignity and honour.

Michael Scott has contributed to Celtic Wisdom for Business as an author. Michael Scott began his first book on animal life at the age of 8. He has worked for the World Wide Fund for Nature, and shares his enthusiasm for the natural world through his writing, lecturing, photography, and study tours.

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