Provides background about market research and a summary of how-to guidance for U.S. Air Force commodity teams tasked with conducting market research in order to improve Air Force procurement by emulating commercial best practices.
About the Author :
Nancy Y Moore has contributed to Implementing Purchasing and Supply Chain Management: Best Practices in Market Research as an author.
Nancy Young Moore (Ph.D., Water Resources Systems Engineering, June 1977, University of California, Los Angeles) is a senior engineer, RAND, Santa Monica, California.
|Title:||Implementing Purchasing and Supply Chain Management: Best Practices in Market Research||Publisher:||RAND Corporation|
|Author:||Nancy Nicosia, Nancy Y Moore|
|No. of Pages:||107|
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