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Can a good company become a great one and, if so, how? After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to th emodern mind. Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.
About The Author Jim Collins is a student of companies ''' great ones, good ones, weak ones, failed ones ''' from young start-ups to venerable sesquicentenarians. The author of the international bestseller Good to Great and co-author of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors. His work has been featured in Fortune, Business Week, The Economist, USA Today, and Harvard Business Review. You can find more information about Jim and his work at his e-teaching site, www.jimcollins.com.
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