Panasonic produces the Lumix Digital Cameras, the VDR and NV series of Camcorders. The Lumix series of digital Panasonic cameras range from pocket point and shoot models to digital SLRs. The cameras have a 'burst shooting mode', which allows three to four frames to be shot per second.
On the other hand the Panasonic camcorders are known for their ease of shooting and viewing. When it comes to shooting videos, simpler is better. Flip a single switch to start recording. When you're done shooting, you can view your pictures right away.
The history of Panasonic goes back to 1918, when Konosuke Matsushita founded Matsushita Electric Devices Manufacturing Company in Japan. With time the company has evolved into one of the leading electronics companies in the world. Today, Panasonic's consumer electronics and technology products range from award-winning VIERA High Definition Plasma and LCD TVs to LUMIX digital cameras.
In India, Panasonic Sales & Services Pvt. Ltd. is responsible for the sales and marketing of mass consumer products. Panasonic in India is supported by a wide dealer and service network. The series of Panasonic cameras and camcorders available across the length and breadth of India are:
The Lumix series of digital Panasonic cameras come with various advanced functions such as high-powered zoom, wide-angle lens, Intelligent Auto (iA) function, which combines MEGA O.I.S., Face Detection, Intelligent ISO Control, Intelligent Scene Selector, Intelligent Exposure, AF Tracking and more.
The entire Panasonic Lumix digital still camera has a 'burst shooting mode', which allows three to four frames to be shot per second. The user can quickly snap off a series of consecutive images, then choose and save the best. There's also an 'unlimited consecutive shooting' function, which allows limit-free consecutive shooting up to the capacity of the Secure Digital Memory Card or the camera's built-in memory. This indeed makes sharing and storing pictures easy and convenient.
So popular are the Panasonic digital still cameras that one of the products in this series LUMIX DMC-TZ1 received the TIPA (Technical Image Press Association) award for the Best Superzoom Digital Camera. The TIPA is an independent association of photo and imaging expert editors, representing 12 countries across Europe.
Super Zoom Cameras
Panasonic Super Zoom camera series includes DMC-FZ150, DMC-FZ47, LUMIX DMC TZ25 and LUMIX DMC-TZ30. These Super Zoom cameras work for both - photos and full HD video recording. Apart from this, Panasonic Super Zoom cameras are loaded with features like Wide-angle Optical Zoom Lens Featuring Nano Surface Coating, High Sensitivity MOS Sensor Featuring ISO3200 in Full Resolution, 12 fps High Speed Burst Shooting in 12.1-megapixel Full Resolution, 1,920 x 1,080 60p (NTSC) / 50p (PAL) Full HD Video Recording, POWER O.I.S. Active Mode Suppressing Hand-shake Blur in Video Recording, Creative Video Mode, Creative Control, Photo Style and 3D Photo Mode and more. The cameras are best for wild-life and landscape photography.
Advanced Stylish Cameras
The Advanced Stylish compact cameras from Panasonic include LUMIX DMC-FX78, DMC-FX700GCK, DMC-FX75GC, LUMIX DMC-FX68, LUMIX DMC-ZR1 and LUMIX DMC-ZR3. Available in different colours, these cameras are elegant, chic, slim and stylish not only in design but also in features. Take a look at some unique features of Advanced Stylish Panasonic cameras: full HD movie recording, Leica lens, Intuitive touch-control shooting, Intelligent Resolution Technology, Cosmetic mode for beautiful portraits, HD motion pictures and HD output, seamless operation with quick start-up time and ultra high-speed AF and travel mode for easy organization of travel photos and movies.
Stylish Casual Cameras
Stylish Casual is one of the biggest ranges of Panasonic cameras; this series includes super-cool cameras like DMC-FH27, LUMIX DMC-FH22, LUMIX DMC-FH25, DMC-FH7, LUMIX DMC-FH5, LUMIX DMC-FH2, LUMIX DMC-FH3, DMC-FP7, LUMIX DMC-FP5, LUMIX DMC-FP3, LUMIX DMC-FP1, LUMIX DMC-S3, LUMIX DMC-S1, LUMIX DMC-F2, LUMIX DMC-F3 and DMC-LS5. Some of the unique features of Stylish Casual cameras from Panasonic are: LUMIX Image Uploader, Seamless Operation with Quick Start-up Time and Sonic Speed AF, Intelligent LCD, Beauty Retouch Mode, MEGA O.I.S - Optical Image Stabiliser, HD Movie Recording, Easy to Share on YouTube/Facebook, Futuristic, Flat Design with Folded Optics Technology, Rechargeable Lithium-Ion battery, Extended Battery Life take approx. 300 shots on a single charge, Auto Scene Mode with Advanced Scene Detection and more.
Panasonic VDR Series
The VDR series of Panasonic DVD video cameras (camcorders) are equipped with both Panasonic's advanced 3CCD (charge-coupled device) camera system and optical image stabilizer (OIS) technology.
Other features include a Leica Dicomar lens system with low dispersion optical glass to reduce color aberration while Panasonic's MPEG2 encoding engine delivers high-precision image rendering, even when the subject is moving fast. Moving images are recorded in variable bit rate (VBR), so that the horizontal resolution is maintained even in LP mode recording, thus achieving image quality as high as that recorded in SP mode.
One-touch navigation and joystick controls facilitate one-hand operation. In addition, icons representing the functions most often used during shooting or playback are displayed on the LCD monitor; along with a help mode, which provides explanations of the display icons and operating procedures. A simple, easy on/off function automatically switches the power on during pre-shooting preparations, and then off again when finishing functions are performed (such as closing the LCD).
Panasonic NV Series
The Panasonic NV series of camcorders feature incorporate Panasonic's advanced 3CCD (charge-coupled device) camera system. Already highly acclaimed in professional video cameras, this system delivers the highest quality of picture signal processing.
Other technologically advanced features include Optical Image Stabilizer (OIS) technology, one-touch navigation and joystick controls, automatic power on/off function; Anti Ground Shooting; simultaneous motion video and still picture recording.
The feature packed NV series Panasonic camcorders also comes with USB2.0 (HS) connectivity plus Video Class compatibility; Video editing software (MotionDVStudio and SweetMovieLife); telephoto and macro modes, plus soft skin detail mode and color night view; and Leica Lens. The megapixel resolution and zooms vary from one model to the other.
Panasonic digital cameras are inherently user-friendly, which contributes to better quality end results even from novices. They also incorporate broadcast-quality image-capturing technology, which automatically lends professional attributes to even the most amateur digital camera users. Today through its wide portfolio of consumer electronic expertise, the company is able to offer a total networking solution for digital imaging applications. It is also actively poised to strengthen and widen its network in India in the evolving future.