Titan Sonata Watches in India

Associated with the Indian working class, the Titan Sonata watches collection comprises of both analog and digital watches. The metal strap of the Sonata watches is a big hit with the Indian working class men. Today, Sonata is Titan's brand for the economy market and is the largest watch brand in India in terms of volume sales. The Titan Sonata watches come in over 650 models across various looks and designs in plain gold, steel and dual tone watches that are suitable for various occasions, styles and personalities. Recently, Titan Sonata watches has forayed into the plastic watch arena as well. Here are some of the Titan Sonata watches available in India:

• Titan Sonata SF Watches
• Titan Sonata Delightful Duo Watches
• Titan Sonata Yuva Collection
• Titan Sonata Solid Steel Collection
• Titan Sonata Gold Plated Watches

Titan Sonata SF Watches

The Titan Sonata SF (Super Fiber) watches have been introduced at the watch market in India to counter the threat of cheap Chinese watches and others of spurious quality. A perfect combination of analogue and digital watches, the Titan Sonata SF Watches are priced in the band Rs. 275-Rs. 550 and targets the youth segment in the age group of 16-20 years.

Titan Sonata Delightful Duo Watches

Titan has come up with two wonderful watches that come in a pair - one for man and the other for woman. Dubbed as Sonata Delightful Duo the watches have refreshingly new design. The Titan Sonata watches for men have large rectangular dials which a delicate finish and golden chain like bands. The watches for women have a similar make with a personification of feminine grace. The Sonata Delightful Duo is a wonderful gift item.

Titan Sonata Yuva Collection

The Sonata Yuva collection consists of a series of young, trendy and colorful watches targeted for the younger generation of India. This is also captured in the tag line that says 'Naya Josh, Naya Vishwas'. The watches in the Yuva collection are available for both ladies and gents at an extremely affordable price. The Yuva collection watches are available in both gold and steel look, with both metal and leather straps thereby offering a great variety to the consumer.

The Titan Sonata "Yuva" watches are available at all World of Titan stores and exclusive Sonata showrooms and more than 10,000 authorized Sonata dealers across India.

Titan Sonata Solid Steel Collection

The Titan Sonata Solid Steel collection of watches has been designed for the consumers in the age group of 20-30 years across all urban classes. Steel look watches are a growing trend among the young, trendy and style conscious buyer. The overall watch market in India is estimated to be around 36 million and steel look watches comprise about 30 percent of the market.

This "solid style" collection comprises 24 models and is expected to redefine the style quotient of the growing steel watch category. While steel has always stood for being durable and strong, it is now being increasingly seen as stylish and sporty.

Titan Sonata Gold Plated Watches

The Titan Sonata gold plated watches are popular with specially the Indian middle class. The collection starts at Rs. 395 in a leather strap (gold plated case) and Rs. 550 with a gold plated metal strap (gold plated case). There are 40 models in this collection.


Sonata is the 'Value for Money' watch brand from Titan Industries Ltd. It is targeted at consumers seeking durability and value, with a clear positioning of "No compromise watch". Sonata comes with the backing of being a Tata product with five clear functional attributes - Affordability, Looks, 1 Year Guarantee, Waterproof (up to 30m water resistant) and Durability. It is therefore known as "5 Ghadi ke barabar" an equivalent for no-compromise watch. It is India's largest selling watch brand with a wide range of watches in different traditional designs for gents and ladies.