A new Rolls-Royce showroom was officially opened today in Hong Kong by Ms Jenny Zheng, Rolls-Royce Motor Cars’ General Manager for Greater China.

The new showroom is strategically located at the Bank of America Tower in Central Hong Kong. With a floor space of over 5,000 sq.ft, it can accommodate a three-car display area plus a sales and marketing office. Previously, the Rolls-Royce showroom was based at The Hong Kong Club Building in Central.

Speaking at the Showroom Grand Opening, Ms Zheng said, “We are very happy to open this excellent new showroom in Hong Kong. The facility signals our commitment to serve the customer better and caters to our expanding product range. Today’s milestone builds on the Rolls-Royce brand’s strong association with Hong Kong, a dynamic market for luxury cars.”

Rolls-Royce Regional Director for Asia Pacific, Mr Colin Kelly, who opened the first showroom in Hong Kong on July 30, 2003 said: “It is a great pleasure to be able to open this latest showroom in Hong Kong. Asia Pacific has been the fastest growing region in the world for sales of Rolls-Royce cars in recent years and Hong Kong, as a world-leading financial centre, with its discerning and sophisticated buyers, is undoubtedly a trend-setter for the region.”

A Rolls-Royce Service Centre in Chai Wan and Body & Paint Centre in Sha-Tin provide premium aftersales facilities to customers.

At the opening, Ms Zheng also unveiled the new Rolls-Royce Phantom Coupé, the first time the two-door, four-seater Grand Tourer has been shown in Hong Kong. One of the world’s most exclusive cars, combining exquisite craftsmanship and advanced engineering, the Phantom Coupé’s production is already sold out until the end of 2008.

Also attending the ceremony was the General Manager of Goodwood Motors Limited, Mr Leon Roy; other senior executives of Sime Darby Hong Kong Limited; Brigadier Christopher Hammerbeck CB.CBE, Executive Director of the British Chamber of Commerce; Mr Andrew Seaton, Consul General of British Consulate-General and Mr Charles Ng, Associate Director General of Invest Hong Kong.

In 2008, Rolls-Royce has a four model line-up, the Phantom, the Phantom Extended Wheelbase, the Phantom Drophead Coupé and the Phantom Coupé. The Phantom remains the best-selling super luxury car in the world, with sales in 2008 breaking all previous records. A new Rolls-Royce model called the RR4, priced slightly below the Phantom, will be launched around the turn of the decade.

Courtesy: Rolls-Royce Motor, UK

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Posted by Naresh Koshti on 6 August, 2008 1:06:40 PM IST #