The famous 'Four Rings' - of Audi are symbolized on its badge. It has ruled European roads since 1932, though Audi began manufacturing in 1899. The four rings of the Audi badge symbolize four pioneer car manufacturers of Germany: Audi, DKW, Horch and Wanderer. Audi AG came from amalgamating these companies in 1932. Audi cars symbolize status and prestige for Audi consumers worldwide, and for Audi consumers, Audi Cars are more works-of-art than simple super efficient machines. An Audi car is a statement of who-you-are.
Audi Cars in India are regarded as a symbol of class, elegance and luxury. Audi India began operations in 2007 as a division of Volkswagen Group Sales India Pvt. Ltd., based in Mumbai. Audi cars now in India are fully imported or assembled at the Aurangabad plant of Skoda Auto. Audi India is projecting its cars to the Indian elite as the best luxury cars to match their status.
Audi cars are starting to fire the fancy of the rich Indian consumer and the upper middle class with their current range of Audi A4, Audi A6, Audi A8, and Audi Q7 sedan cars. Audi India is expanding the network of Audi dealerships across Indian metros.