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The Game Changer

The Game Changer ( EPUB eBook - Adobe EPUB ) (eBook)

By Lafley Charan 
R 1,131
R 973
[ R 158 Off ]
Discontinued.
Publisher: Profile Books Ltd
Edition: EPUB
Edition: eBook , EPUB
Language: English
ISBN: 1847651364-BEEPB
EAN: 9781847651365-BEEPB
Publish Date: 2010-9-3
Binding: eBook
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Description

It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book Lafley explains how making innovation more than just a stand-alone activity enabled him to turn around growth, productivity and the bottom line. As this book shows, innovation can become a reliable and repeatable game-changer for any business in all areas of the organisation, from the CEO's desk to the everyday activities of each employee. By using new insights and easy-to-relate-to stories from P&G and other companies - describing, for example, the best way to brainstorm, and the "innovation portfolio" - this book is destined to become as influential as Good to Great and as Charan's own bestseller, Execution.

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Specification

Title: The Game Changer
Publisher: Profile Books Ltd
Author: Lafley Charan
Edition: EPUB
Edition: eBook , EPUB
Language: English
ISBN: 1847651364-BEEPB
EAN: 9781847651365-BEEPB
Publish Date: 2010-9-3
Binding: eBook

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