I is for Influence (eBook - Adobe EPUB) (eBook)

Rob Yeung

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Some people are naturally gifted in the art of influence and persuasion. Why do some have it and others don't? And what is it, exactly, that makes someone and their point of view so irresistible? In fact, anyone can master the power of influence and Rob Yeung shows you how. Delving into fascinating psychology, he reveals unexpected insights including: * Why giving people more choice might make them less happy * Why telling people they 'should' do something makes them less likely to do it * Why offering something for free makes it less desirable * When £1 is more persuasive than £50 Revealing the secrets behind effortlessly winning trust and support, I is for Influence will open doors to endless potential in your life, whether it's getting that promotion, winning that business contract or finding your perfect match. By the bestselling author of Confidence and The Extra One Per Cent (Macmillan, 2010).

eBook Details

Title:	I is for Influence
Publisher:	Pan Macmillan
Author:	Rob Yeung
Edition:	Ebook , EPUB
Language:	English
ISBN:	0230763464-BEEPB
EAN:	9780230763463-BEEPB

Deliverable Countries: This product delivers to India.

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The book I is for Influence: The new science of persuasion by Rob Yeung (author) is published or distributed by Pan Macmillan [0230763464-BEEPB, 9780230763463-BEEPB]. This particular edition was published on or around 2011-9-2 date. I is for Influence: The new science of persuasion is available for use in eBook binding. This book by Rob Yeung is written in English language.

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