Behind the Cloud: The Untold Story of How Salesforce. com Went from Idea to Billion- Dollar Company- And Revolutionized an Industry

Behind the Cloud: The Untold Story of How Salesforce. com Went from Idea to Billion- Dollar Company- And Revolutionized an Industry (Hardcover)

By Marc Benioff , Carlye Adler 
Publisher: Wiley-Blackwell
Edition: Hardcover
Language: English
ISBN: 0470521163
EAN: 9780470521168
No. of Units: 1
No. of Pages: 278
Publish Date: 2009-10-01
Binding: Hardcover
Ships to India.

Description

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate.

In "Behind the Cloud," Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

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Specification

Title: Behind the Cloud: The Untold Story of How Salesforce. com Went from Idea to Billion- Dollar Company- And Revolutionized an Industry
Publisher: Wiley-Blackwell
Author: Marc Benioff , Carlye Adler
Edition: Hardcover
Language: English
ISBN: 0470521163
EAN: 9780470521168
No. of Units: 1
No. of Pages: 278
Publish Date: 2009-10-01
Binding: Hardcover

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