Big Data for Small Business for Dummies

Big Data for Small Business for Dummies (Paperback)

By Bernard Marr 
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Publisher: wiley india pvt. ltd.
Edition: Paperback
Language: English
ISBN: 8126559683
EAN: 9788126559688
No. of Pages: 264
Binding: Paperback
Sold by Wiley India Private Limited
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Paperback 2016 R 1,277 In Stock.

Description

About The Book
Business data has been around for a long time. Unfortunately, it was trapped away in overcrowded filing cabinets and on archaic floppy disks. Now, thanks to technology and new tools that display complex databases in a much simpler manner, small businesses can benefit from the big data that's been hiding right under their noses. With the help of this friendly guide, you'll discover how to get your hands on big data to develop new offerings, products and services; understand technological change; create an infrastructure; develop strategies and make smarter business decisions.

About The Author
Bernard Marr is a bestselling author, strategic performance consultant and analytics, KPI & Big Data guru. He helps companies to better manage, measure, report and analyse performance. His leading-edge work with major companies, organisations and governments across the globe makes him an acclaimed and award-winning keynote speaker, researcher, consultant and teacher. Bernard is acknowledged by the CEO Journal as one of today's leading business brains.

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Specification

Title: Big Data for Small Business for Dummies
Publisher: wiley india pvt. ltd.
Author: Bernard Marr
Edition: Paperback
Language: English
ISBN: 8126559683
EAN: 9788126559688
No. of Pages: 264
Binding: Paperback

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