About the Book:
The IBO Field Guide is a compilation of the attitudes, skills and techniques taught by top leaders in the direct sales business. The IBO Field Guide is filled with straightforward, no-nonsense solutions to the real-life situations you will encounter as you build your business. Topics covered in this book: Professional image and successful habits. Building a names list, prospecting, qualifying, inviting and confirming. Making the most of home meetings, room set-up, proper introduction. Showing the plan, posture, filling a need, developing a realtionship. Follow through, handling questions, objections and "fence sitters". Weeding out excuses, building belief, gaining momentum. Committing to personal growth, activity, promotion, profitability, long-term thinking, goal setting and responsibility. This book is a must for those in network marketing, MLM or any form of direct sales to the customer.