Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media

Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media (Paperback)

By Paul Springer , Mel Carson 
Publisher: Kogan Page
Edition: Paperback
Language: English
ISBN: 0749466049
EAN: 9780749466046
No. of Units: 1
No. of Pages: 224
Publish Date: 2012-11-28
Binding: Paperback
Ships to India.

Description

Deals with individuals who have truly altered the way advertising, marketing and other communications industries operate. This title features twenty interviews with those who have defined digital formats and campaigns, revealing the stories behind the groundbreaking ideas and creative ingenuity that have shaped the digital world.
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Specification

Title: Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media
Publisher: Kogan Page
Author: Paul Springer , Mel Carson
Edition: Paperback
Language: English
ISBN: 0749466049
EAN: 9780749466046
No. of Units: 1
No. of Pages: 224
Publish Date: 2012-11-28
Binding: Paperback

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